In fairness it's just marketing. I could take you to a Michelin rated restaurant but if they brought out their food to you and put it on a garbage lid to eat how enticed would you be to want to try it? You'll never find out how great it tastes if you never want to put it in your mouth. Presentation matters. You need to present yourself in a way a woman will see you and think I would like to know him better...not he needs a bath lol You don't need a professional photo shoot or to wear a Tom Ford suit in your pics but a little effort to clean up and play to your strengths can pay big dividends. Tell me you haven't seen some of the womens profiles in here and they are over the top pictures where they are clutching a Chanel purse while leaning against a Lambo and rocking Laboutins and you haven't thought next, this ones gonna be endless work lol it's the same idea, its just the opposite end of the spectrum your profile pics can be overwhelming or underwhelming, both can leave a potential suitor disinterested. So while I think she made a mistake in conflating trust and style, her general advice to men I think has some merit.